Hook & Loop · From £27/month
Turn the footage already on your phone into Reels that actually grow your business
Hook & Loop takes your raw B-roll - no script, no camera confidence needed - and turns it into a ready-to-post Reel with the hook, on-screen script and caption already written.
From £27/month. Cancel anytime.
Why it works
Why short-form B-roll grows a business
Consistency, not creativity, is usually what's missing - and B-roll is the easiest content type there is to stay consistent with.
No camera time required
B-roll is footage of what's already happening - your product, your space, your process. There's no script to perform and no on-camera confidence needed, which is the single biggest reason people stop posting.
It reads as real, not an ad
Viewers scroll past anything that looks staged. Raw, in-the-moment footage of a real business doing real things earns attention precisely because it doesn't look like marketing.
On-screen text earns replays
The hook and on-screen script are text, and text takes a second look to actually read - so instead of watching once and scrolling on, people watch again to catch it properly. Those replays are exactly what short-form platforms reward with wider distribution.
How Hook & Loop works
From raw clip to posted Reel
Film whatever's already happening
No shot list to plan from scratch - product going out, behind the scenes, the day-to-day. Whatever's on your phone already.
We write the hook & script
A scroll-stopping opening line and an on-screen script built to hold attention, matched to your footage - no blank page.
The hook & script go on as text
Your clips become a Reel with the hook and on-screen script placed as captions - text worth reading again, which is what earns the replay.
Ready to post - or posted for you
Download it and post it yourself, or move to a monthly plan and Niche Social schedules and publishes it on your behalf.
Most popular way to start
Creator Lite - £27/month
Up to 1 Hook & Loop Reel a day - post every day of the month and that's 30+ Reels made from your own footage, hook, script and caption written for you. Cancel anytime.
- Up to 1 Hook & Loop Reel per day - 30+ Reels a month
- Hooks and on-screen scripts written for you
- Captions generated for you
- Auto-scheduled publishing
- No editing skills or equipment needed
- Cancel anytime
Want more volume, or a one-off pack instead? See every plan on the pricing page.
FAQ
Hook & Loop, answered
What is Hook & Loop?+
Hook & Loop is how Niche Social turns raw footage into Reels: you upload clips you've already filmed, and we turn them into ready-to-post Reels with a scroll-stopping hook, an on-screen script and a caption already written.
What counts as B-roll footage?+
Whatever's already happening in your business - product in use, behind the scenes, the process, the workspace. No talking to camera and no script needed on your end; just film what's around you.
How much does Hook & Loop cost?+
Creator Lite is £27/month for up to 1 Hook & Loop Reel a day - post every day of the month and that's 30+ Reels made from your own footage, cancel anytime. Prefer more volume? Creator Pro (£47/month) and Content Beast (£97/month) increase how many Reels you get made per day.
Why does Hook & Loop get more replays?+
Because the hook and on-screen script are text, not just something to glance at - viewers watch again to actually read it. That rewatch is what "loop" refers to, not any video-editing trick, and it's one of the strongest signals short-form platforms use to decide how far to distribute a post.
Do I need to be on camera?+
No. Hook & Loop is built specifically so B-roll - footage with no one talking to camera - is enough to produce a finished Reel. That's the point: consistency shouldn't depend on you being comfortable on camera.
Can I cancel anytime?+
Yes - Creator Lite, Creator Pro and Content Beast are all monthly plans with no lock-in. There's also a one-time Starter pack (£19 for 7 Reels, no subscription) if you'd rather trial it before committing to a monthly plan.
Film what's already happening. We'll turn it into your next Reel.
From £27/month. No editing skills needed, cancel anytime.